Double Bottom Line - Social Entrepreneurs

Non-profits seem to me to be an admirable, but ultimately short-sighted way of trying to address the large-scale problems in this world. While people can certainly be motivated by the urge to do good, those altruistic drives tend to ebb and flow, and are particularly susceptible to a certain saturation point, where people feel they've 'done enough' for a while.

That being said, I know it's in no way a new concept, but if there is a silver bullet, it seems to be to find a way to run a successful business that does something for the community and makes money at the same time. Microlending, sustainable building, and environmentally friendly products all seem to be good examples of ways to keep a well-balanced 'double bottom line' of profits and social responsibility.

Here are more examples: Watch Slideshow